Buy it in ChatGPT (OpenAI)

Conversational Commerce & Retail AI

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Integrates e‑commerce into ChatGPT by tying conversational search to shopping; users can browse, choose and check out within the chat interface.

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  • Features/Capabilities

    Conversational product discovery; AI recommendations; In‑chat checkout; Merchant integration

  • Best For

    E‑commerce marketers, social commerce strategists, product managers

  • Key Roles

    Paid Media Marketer, E‑commerce Strategist, Product Manager, Social Commerce Lead

  • Pricing

    In‑platform feature; merchant fees apply

  • Pros

    Seamless chat‑to‑purchase flow; personalized suggestions; frictionless checkout

  • Cons

    Currently limited to participating merchants; early feature; privacy & security considerations

  • How it uses AI

    Employs GPT‑4 to interpret user intent, surface relevant products and guide checkout while connecting to partner merchants and payment providers.

  • Integrations

    Shopify & merchant platforms (TBD); payment processors