Claude Skills (Anthropic)

AI Assistants & Automation

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Teams can standardize best-practice workflows as skills, enforce inputs/outputs, and connect Claude to internal data or SaaS tools—reducing manual switching between apps.

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  • Features/Capabilities

    Skill templates; function/tool calling; document retrieval; structured outputs; shareable libraries

  • Best For

    Marketing analysts, content teams, RevOps, agencies

  • Key Roles

    Marketing Ops, Content Marketer, CRM Marketer, Insights Analyst

  • Pricing

    Included with Claude Pro/Team/Enterprise

  • Pros

    Easy to templatize; governed I/O; connects to internal tools

  • Cons

    Setup for auth & APIs required; depends on Claude availability and org policy

  • How it uses AI

    LLM planning + tool/function calling; schema-constrained I/O; retrieval over docs; secure connectors/webhooks.

  • Integrations

    App connectors; HTTP/REST; data stores (via tools)